Mission Statement
About our book

Buy our book as
Classy Hardback

Cuddly Paperback
Mailing list
Biscuit of the week
Club Milk
Your feedback
Pauline Wilson
Search feedback
The Wife says
Fig Fest
Biscuit quiz
Your Reviews
Missing in action
What the polls said
Giant Bee
Underpant toast
Apocalypse Bunny
Giant Marmots
The Duck
We are hosted by Precedence Technologies Internet Services
In Association with

Your Views

Keep your e-mails pouring in, it's good to know that there are lots of you out there with views and opinions.

To help you work out what is what, are now little icons to help you see biscuit related themes. And now you can see at a glance which are the most contested subjects via this graph (requires Flash 6.0 plugin).

Please keep your mails coming in to

If you like, you can use this search thingy to find stuff that matches with any of the icons you pick, or use the fantastic free text search, Yay!
Chocolate Cake Fruit Pink Wafers World of Biscuits The French Cork Hat - Australia Kiwi - Kiwis
Rocket Science Jammie Dodger Fig rolls Jam Smells like biscuits Jaffa cakes Biscuit tin Tea
Seek you the Grail Cheese please Canada Personal mug Superstitions Holidays Vending machines Tea cosy
Dunking Butter Aeroplanes Kettles Toast Picnics Spoons Weapons
Custard Tea in the Movies Ireland Rest In Peace Japanese Black Thunder
Type some key words here to search the feedback section

Your e-Mails

The French

Custard Cream Review
Nicey replies: Joe,

First well done on living in France. I always think that most of things we British do in France, including living in it, come as a bit of a surprise to it. They perform a useful service, helping to keep the whole place on its toes rather than sinking into a Gallic drowse. Drinking tea absolutely anywhere other than in a Salon de The seems to do the trick. Certainly striding around with a big enamel mug of the stuff a couple of fig rolls always gets me noticed. Having just got back from a few days over there, I have to say making French things into curries also gives me an overwhelming sense of 'France wasn't expecting that'.

So on those Custard Creams. Indeed they emanate from Lidls and therefore were probably made by United Biscuits, (McVities/Crawfords/Jacobs). As such Lidls wouldn't have much to do with their specification apart from a price-point. I suspect that you may be experiencing some effect caused by eating them in France. Perhaps your British metabolism is going into some sort of hibernation state. This could be due to the stress of having to eat all that semi-raw meat, heavy sauces and sharp jabby pointy crusty bread. Having at last had some proper tea and biscuits perhaps you body is trying to conserve these precious resources by entering a torpid resting phase.

Happily the advice would seem to be to eat ore of them till you get used to them again.


Jim Fussell
World of Biscuits

Custard Cream Review
Nicey replies: Hello Jim,

Surely biscuits can ride out the consumer downturn. We have heard it widely reported that McVities are selling more Custard Creams than this time last year as people downsize from more extravagant biscuits. Personally I think this is terrific news. Obviously people have been buying biscuits beyond their means on credit for the last several years, where as now they are making wiser and more sustainable biscuit decisions.

Richard and Sue Knight
Jaffa cakesCheese pleaseCustard

Custard Cream Review
Nicey replies: Hi Richard & Sue Knight,

I'm very pleased that we have contributed in some way to your very civilised sounding biscuit and booze rituals, even if we haven't sorted out your disputes.

As for News Letters we haven't done one in forever, but since then I have created a new and mighty newsletter engine for the day job and have been toying with the idea of firing it up on NCOTAASD so you never know!

Paul Masters

Custard Cream Review
Nicey replies: Well we are not entirely sure, but I did take part in a TV program for ITV about the custard cream and learned a few new interesting facts.

The baroque markings are in-fact Victorian fern fronds which were in vogue in the latter half of the 19th century. The Victorians were also very keen on puddings and the new eggless Birds Custard powder introduced in the mid 19th Century was being referenced in the Custard Cream.

We believe that the Custard Cream was probably more likely Huntley & Palmers (Reading) rather than Peek Frean (Bermondsey South London) as Peek Frean claim that their first cream sandwich biscuit was the Bourbon, which seems to date more recently than the Custard Cream. Another company who dates from the same period and with a long association with the Custard Cream is Crawfords, now part of United Biscuits. Its entirely possible that it was indeed Crawfords who produced the Custard Cream, they were based in Edinburgh but opened a new factory in Liverpool in 1897. This is about the time the Bourbon was introduced (1910) which indicates that the mechanisation required to produce a sandwich cream on an industrial scale was in existence.

So none the wiser really. As you can tell from your reply from United Biscuits this stuff is not easy to discern.

Kate P

Custard Cream Review
Nicey replies: And you did all that without mentioning Valentines Day (actually you did, and so did I now).